I’ve come across the longest product name I’ve ever seen for a Microsoft Software Product. Ladies and gentlemen, I present:
Microsoft Office Communications Server 2007 Speech Server Developer Edition
or, as they say around Redmond: MOCS2SSDE
It’s always been a hobby of mine to keep track of what Microsoft is naming its products. It’s always in such sharp contrast with apple’s naming conventions, “iphone”, “imac”, etc. Microsoft seems to think the more it throws into the name, the more likely people will buy it. Well, I don’t buy it. If only MSFT would just come out with a spreadsheet that looks like this in their annual report:
| Class | Product | Revenue | Profit |
| OS | Windows Vista Consumer | 1,000 | 500 |
| OS | Windows Vista Business | 2,500 | 1,200 |
| OS | Windows Server | 2,500 | 1,500 |
| Office Suite | Consumer | 2,500 | 1,500 |
| Office Suite | Business | 12,500 | 6,500 |
| Hardware | xbox | 11,500 | -11,500 |
| Games | Halo, et. al. | 5,500 | -1,500 |
| Who knows? | Enterprise Business Server Small Business Professional Platinum Edition | 1,500 | -111,500 |
As a sometimes shareholder of MSFT, maybe I just don’t dig deeply enough into things. Maybe it’s all out there already. But, if it’s not out there already, this sheet would go a long way to helping me figure out what’s going on in Redmond.